| Past Events |
|
|
| 25 April 2002 | 8:30am - 11:00am | Dynasty Club, HK Convention Plaza |
| Managing Customer Relationship and Loyalty Marketing | ||
| Cathay
Pacific Loyalty Programmes Ltd |
Mr.
Ron Mathison, General Manager and Director Case Study: CRM - The Human Factor |
|
| Starwood
Hotels & Resorts Worldwide, INC. |
Mr.
John Mims, VP, Sales & Marketing in Asia-Pacific Division
Case Study: What Drives A Successful Loyalty Marketing Program? |
|
| Hong
Kong Customer Service Consortium |
Mr.
Jason Chu, Chairman Press Release: Results of eSurvey on Customer Satisfaction and Loyalty Research for Online Travel |
|